AAFES Express Seminar 2022


May 2-6, 2022
The Rosen Centre Hotel, Orlando, FL

We appreciate your interest in participating as an Exhibitor at the Exchange Express Conference & Expo to be held 2-6, May 2022 at The Rosen Centre Hotel in Orlando, FL.

The Exchange Express Conference is designed to promote product knowledge and provide quality training to all Exchange attendees. The conference will be attended by Exchange associates from Express stores throughout the United States, Europe and Pacific and by product vendors participating in exhibit booths.

Up to 90 Exhibitors will be invited to participate in 10’x20’ exhibit booths.  The Exchange is providing these enlarged exhibit areas with plenty of room for displays and attendees to sit during presentations. Vendors must be on the approved Vendor Invitation List.

More information including hotel information and online registration will be available next week.


All Exchange delegates will attend the Expo at the same time but will rotate through the booths in small groups at designated time intervals. All Expo booths will be in the Grand Ballroom on the 1st floor of the Convention Center of the hotel.

The Expo Booths will be OPEN on Tuesday, Wednesday & Thursday, May 3, 4, & 5, 2022 from 7 AM-6 PM each day. All Exchange delegates will attend the Expo at the same time but will rotate through the booths in small groups of 3-5 people every 20 minutes.


  • Meals for up to two (2) individuals to staff the booth. See registration website for details regarding meals included.
  • Larger than normal booth size 10’ x 20’ pipe & draped space (8′ high Back drape, 8′ high side rails)
  • (8) plastic contour chairs – to allow attendees to sit during your presentations
  • (2) 6′ skirted tables
  • (1) wastebasket
  • (1) 5 AMP Electrical Connection
  • A two-line sign showing Exhibitor’s company name and booth number
  • A company name listing in the attendee materials

COST: $8,950 for Exhibit Package
Payments are due by April 15, 2022 via check, electronic deposit or invoice deduction.

Below is the basic agenda for vendor participation:

EXPO will be OPEN:  **times subject to slight changes**
* Tuesday May 3, 7 AM–6 PM;
* Wednesday May 4, 7 AM–6 PM;
* Thursday May 5, 7 AM–6 PM

EXPO Set Up:
* Monday May 2, Noon – 6 PM

EXPO Tear Down:
* Thursday May 5, 6-9 PM
*Freight pick up ONLY (all displays must be torn down Thursday):  Friday, May 6, 7 –10 AM

NOTE:   sleeping rooms are NOT included in the exhibitor packages. See information below for a discount hotel room rate and booking information for hotel rooms for vendors.

Booth locations will be assigned on a first come, first served basis by the Exchange by mid February. Please note any requests for positions next to other vendors on the Special Instructions section of the registration form. Please review the complete conference information on the Express conference website.

We expect the available registrations to sell out quickly, so, please register early!

PAYMENT OPTIONS:  Payments for booths may be made using one of the following three (3) forms of payment:

  • check/money order in US Funds
  • wire transfer/electronic deposit
  • invoice deduction

Check, Electronic Transfer or Invoice Deduction — Please make payable to: XcelEvents and mail directly to XcelEvents. We will be able to send you an invoice to process the payment.
Payments Must be received No Later Than April 15, 2022. If payment is not received by this date, Vendors will not be allowed to move into their booth and the vendor’s participation may be subject to cancellation.

INVOICE DEDUCTIONS ARE ACCEPTED AS A FORM OF PAYMENT for participation in the Exchange Express Conference.  Vendors must already be a Supplier of Record currently established in the Exchange Payment system.  Vendors must supply their Vendor Code in advance in order to set up the invoice deduction (please provide this code in the Billing information section of your registration). Invoice Deductions will occur by May 30, 2022.

AIR TRAVEL   Vendors will be responsible for their own air travel arrangements to Orlando, Florida at their own expense.

The Rosen Centre Hotel
9840 International Drive
Orlando, FL 32819
Tel: 407-996-9840

The Rosen Centre Hotel has been selected as the host hotel for the conference. Each individual vendor is responsible for making their own hotel reservations— hotel stays are not included in the exhibitor package.

The hotel is offering vendors a special rate of $199/night plus tax (single occupancy) for all vendors participating.  This rate includes
complimentary access to the fitness center
complimentary basic wifi access in guest rooms and public areas
No resort fee
An online booking link will be provided soon.

Thank you!
Erin Heath, CMP
FOR EXCHANGE Worldwide Express Conference 2022
Orlando, Florida
May 2-6, 2022

Tel: 972-712-0035
Mobile: 214-282-6780
Email: erin@xcelevents.us