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AAFES Express Stores Honored For Impulse Item Sales

• DALLAS 

Five Army & Air Force Exchange Service (AAFES) Express stores from around the world were crowned overall winners in 2024’s “Impulse Item of the Month” contest. 

Throughout fiscal 2024, Express stores worldwide competed in monthly competitions focused on impulse items. Each month featured different items, including candy, meat snacks, sports nutrition products and others.  

Monthly winners were determined within each region by store size and sales data analysis. Each month, winning stores earned a team celebration. 

During the contest, products were steeply discounted to increase foot traffic, lift sales and drive value for military shoppers, said Consumables Vice President (VP) Danielle Pelland.  

WORLDWIDE WINNERS 

Extra-large store: JB Lewis-McChord, Wash., North Express, Western Region 

Large store: Camp Futenma, Okinawa, Japan, Pacific Region 

Medium store: Fort Leavenworth, Kan., Class Six Express, Central Region 

Small store: Vicenza, Italy, Del Din Express, Europe Region 

Extra-small store: Camp Santiago, Puerto Rico, Eastern Region 

 

Source: AAFES 

Edited by Larry Lapka 

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